Starbucks jumps on pumpkin spice season. The coffee giant will offer buy-one-get-one fall drinks every Thursday from Sept. 7 to Sept. 28.
Order seasonal drinks after 12 p.m. and receive a second one free. You must download and register for the Starbucks app to get free drinks. From there, you can apply the BOGO discount to your order.
The promotion applies to hot or iced drinks: A Pumpkin Spice Latte Cold Brew Pumpkin Cream Pumpkin Ice Cream Chai Tea Latte
Chai Tea Latte Oatmilk Apple Crisp Shake Espresso Apple Spice Caramel Apple Crisp Oatmilk Macchiato
After buying a drink, you might choose another of equal or lesser value. The deal is valid once each week and not for drinks over $10. Starbucks' Pumpkin Spice Latte turns 20 this year. The drink followed the chain's first seasonal smash, Peppermint Mocha.
Starbucks' former espresso beverage team leader Peter Dukes said, "We started with a huge brainstorm list and filled the wall with ideas," in a website interview. After getting those ideas, we narrowed it down to 20 flavors, including chocolate and caramel, the most popular coffee flavors, orange and cinnamon, and pumpkin."
Pumpkin scored high on "uniqueness," so Starbucks introduced it at 100 outlets in Washington, D.C., and Vancouver. "We knew we had a winner within the first week of the market test," Dukes added.